You need to understand these six core elements before cutting into the VR model room.

When I talk about buying a house in China, what is the strength of the "model house"?

Even if the budget is tight, this guy who directly gives consumers a first impression, the developer wants to sell the house as soon as possible, dare not pay attention to it?

After 2016, the VR model room has become the standard for first-line real estate developers, and is gradually infiltrating into second- and third-line developers.

And many small teams in second- and third-tier cities have begun to take the VR model to make a living.

Indeed, saving time, saving costs, and saving the place, this is the advantage of the VR model; pension real estate, tourism real estate, and multinational real estate, through this gadget, stimulate new growth.

In the future, users can even customize their own house - use VR, thank you!

What VR cold VR hot, VR viewing, is to let the technical team really earn real money, and also, the market is still growing, and began to gradually sink to second and third line developers, second and third tier cities.

Then talk nonsense, this VR is looking at the room, the new team wants to cut in, what must we pay attention to? What are the core elements and processes? What kind of experience can you apply directly? (Value bacteria note: experience is the most valuable, more learning points less detours)

This issue (Phase 50) is shared by the conductor VR Art Director, who can share the VR value theory: What core elements do you need to pay attention to when you want to cut into the VR model house?

Let me ask a question first. What is the VR model room?

The VR model room refers to the combination of VR technology and the marketing needs of the real estate industry.

It is based on the design and proportion of the physical model room. Buyers only need to bring VR eyes to enter the VR model room like the “real model room”, and replace the sofa style, wallpaper, switch faucet and other series of interactions. .

In addition, the VR model room is not limited to indoors. It is also suitable for residential location and urban planning. The experiencer can move and roam within the project, and freely browse the outdoor supporting landscape and the overall layout of the city.

What is the production process between VR models? As shown below.

Data collection

In the production process of the VR model house, the preliminary collection and finishing of the first-stage project data is very important, and the production of the VR model house cannot be separated from this part of the data.

In the case of incomplete information, confusion, etc., it is likely to affect the development and progress of the project. So what kind of information does the opener need to provide in the production process between the VR models, and what are they used for?

As shown in the following table:

CAD is used to build the frame structure, and the effect map is used to make the soft dress.

Therefore, in the information provided by the open source, the CAD drawings and final renderings of the model house are the basic materials to ensure that the finished product is in line with the actual effect. It is important to note that if the renderings provided are not final versions, they will result in repeated revisions of the project, increased communication and time costs between the parties, and delays in the project.


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